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	<title>Len Damico &#187; logo and identity</title>
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	<link>http://lendamico.com</link>
	<description>art direction, etc.</description>
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		<title>Writerish.</title>
		<link>http://lendamico.com/katie-sweeney-logo-and-portfolio-site</link>
		<comments>http://lendamico.com/katie-sweeney-logo-and-portfolio-site#comments</comments>
		<pubDate>Wed, 15 Apr 2009 12:00:05 +0000</pubDate>
		<dc:creator>admin@lendamico.com</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[interactive]]></category>
		<category><![CDATA[logo and identity]]></category>
		<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://lendamico.com/newish/?p=251</guid>
		<description><![CDATA[Writer, <a href="http://broken-umbrellas.blogspot.com/">umbrella-blogger</a> and all-around interesting person Katie Sweeney approached me to create a quirky, fun portfolio website. 

I designed the identity and site to reflect her love of classic letterpress. I also handled the back-end development of the site in WordPress, from installation and hosting to tweaking a starter theme and customizing the CSS.

The site has also generated a humbling amount of buzz on <a href="http://twitter.com/lendamico/favorites">Twitter</a>.

<a href="http://katiesweeney.com/">view site</a>]]></description>
			<content:encoded><![CDATA[<p><img src="http://lendamico.com/newish/wp-content/uploads/katiesweeney_logo.png" alt="Katie Sweeney logo" title="Katie Sweeney logo" width="310" height="310" class="alignnone size-full wp-image-256" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/katiesweeney_home.jpg" alt="Katie Sweeney portfolio site, home" title="Katie Sweeney portfolio site, home" width="710" height="670" class="alignnone size-full wp-image-255 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/katiesweeney_advertising.jpg" alt="Katie Sweeney portfolio site, advertising" title="Katie Sweeney portfolio site, advertising" width="710" height="670" class="alignnone size-full wp-image-253 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/katiesweeney_editorial.jpg" alt="Katie Sweeney portfolio site, editorial" title="Katie Sweeney portfolio site, editorial" width="710" height="670" class="alignnone size-full wp-image-254 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/katiesweeney_single.jpg" alt="Katie Sweeney portfolio site, single post" title="Katie Sweeney portfolio site, single post" width="710" height="670" class="alignnone size-full wp-image-257 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/katiesweeney_about.jpg" alt="Katie Sweeney portfolio site, about" title="Katie Sweeney portfolio site, about" width="710" height="670" class="alignnone size-full wp-image-252 shadow" /></p>
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		<title>Voulez-vous coffee avec moi?</title>
		<link>http://lendamico.com/lady-marmalade</link>
		<comments>http://lendamico.com/lady-marmalade#comments</comments>
		<pubDate>Fri, 20 Feb 2009 12:00:25 +0000</pubDate>
		<dc:creator>admin@lendamico.com</dc:creator>
				<category><![CDATA[copywriting]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[logo and identity]]></category>
		<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://lendamico.com/newish/?p=72</guid>
		<description><![CDATA[Lady Marmalade is a line of food products from Patti LaBelle. The inspiration for the messaging and look comes from <a href="http://www.youtube.com/watch?v=PuyRW31u4Zs" />her hit song of the same name.</a>

"Voulez-vous coffee avec moi?" and "Mocha Chocolata Java" are cheeky mondegreens of the lyrics to <em>Lady Marmalade,</em> while "More More More!" gives shoppers an idea how much flavor they'll find inside the bottle.]]></description>
			<content:encoded><![CDATA[<p><img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_logo.jpg" alt="Patti LaBelle&#039;s Lady Marmalade logo" title="Patti LaBelle&#039;s Lady Marmalade logo" width="470" height="470" class="alignnone size-full wp-image-73 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_coffee.jpg" alt="Patti LaBelle&#039;s Lady Marmalade coffee packaging" title="Patti LaBelle&#039;s Lady Marmalade coffee packaging" width="710" height="533" class="alignnone size-full wp-image-180 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_hotsauce.jpg" alt="Patti LaBelle&#039;s Lady Marmalade hot sauce packaging" title="Patti LaBelle&#039;s Lady Marmalade hot sauce packaging" width="710" height="400" class="alignnone size-full wp-image-181 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_teefront.jpg" alt="Patti LaBelle&#039;s Lady Marmalade tee shirt, front" title="Patti LaBelle&#039;s Lady Marmalade tee shirt, front" width="470" height="470" class="alignnone size-full wp-image-183" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_teeback.jpg" alt="Patti LaBelle&#039;s Lady Marmalade tee shirt, back" title="Patti LaBelle&#039;s Lady Marmalade tee shirt, back" width="470" height="470" class="alignnone size-full wp-image-182" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_bb.jpg" alt="Patti LaBelle&#039;s Lady Marmalade billboard" title="Patti LaBelle&#039;s Lady Marmalade billboard" width="710" height="400" class="alignnone size-full wp-image-179 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/LadyMarmalade_banners.jpg" alt="Patti LaBelle&#039;s Lady Marmalade banners" title="Patti LaBelle&#039;s Lady Marmalade banners" width="710" height="533" class="alignnone size-full wp-image-178 shadow" /></p>
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		<title>Philadelphia, re-imagined.</title>
		<link>http://lendamico.com/city-of-philadelphia-logo</link>
		<comments>http://lendamico.com/city-of-philadelphia-logo#comments</comments>
		<pubDate>Fri, 04 Jul 2008 12:00:50 +0000</pubDate>
		<dc:creator>admin@lendamico.com</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[logo and identity]]></category>
		<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://lendamico.com/newish/?p=224</guid>
		<description><![CDATA[The City of Philadelphia was looking to create an identity system that would allow all of the offices that provide services for the city, to be viewed as a single entity or brand, yet would still allow them enough flexibility to communicate their individual services. 

This solution takes its typographic cues from the iconic LOVE statue and uses bold, primary colors to differentiate between the various city offices.

(And, yes, this was submitted at the same time as the logo that came to be known as <a href="http://www.underconsideration.com/brandnew/archives/phail-adelphia.php">Phail-adelphia</a>.)]]></description>
			<content:encoded><![CDATA[<p><img src="http://lendamico.com/newish/wp-content/uploads/phl_logo.png" alt="City of Philadelphia logo" title="City of Philadelphia logo" width="470" height="470" class="alignnone size-full wp-image-225 " /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/phl_bizcards.jpg" alt="City of Philadelphia business cards" title="City of Philadelphia business cards" width="710" height="533" class="alignnone size-full wp-image-229 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/phl_stationery.jpg" alt="City of Philadelphia stationery" title="City of Philadelphia stationery" width="710" height="533" class="alignnone size-full wp-image-230 shadow" /><br />
<img src="http://lendamico.com/newish/wp-content/uploads/phl_system.png" alt="City of Philadelphia logo system" title="City of Philadelphia logo system" width="710" height="533" class="alignnone size-full wp-image-231" /></p>
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		<title>Las Vegas Hilton goes Zen</title>
		<link>http://lendamico.com/zen-lounge-log</link>
		<comments>http://lendamico.com/zen-lounge-log#comments</comments>
		<pubDate>Mon, 09 Jul 2007 12:00:14 +0000</pubDate>
		<dc:creator>admin@lendamico.com</dc:creator>
				<category><![CDATA[logo and identity]]></category>
		<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://lendamico.com/newish/?p=104</guid>
		<description><![CDATA[A beautiful Asian garden with falling water and traditional koi pond is the backdrop for this inviting lounge, located at the Las Vegas Hilton. I strove to recreate that inviting feeling with this logo.]]></description>
			<content:encoded><![CDATA[<p><img src="http://lendamico.com/newish/wp-content/uploads/zen_logo.jpg" alt="Las Vegas Hilton Zen Lounge logo" title="Las Vegas Hilton Zen Lounge logo" width="710" height="533" class="alignnone size-full wp-image-103 shadow solo"></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>A delicious logo.</title>
		<link>http://lendamico.com/flrc-great-licks-logo</link>
		<comments>http://lendamico.com/flrc-great-licks-logo#comments</comments>
		<pubDate>Fri, 11 May 2007 12:12:13 +0000</pubDate>
		<dc:creator>admin@lendamico.com</dc:creator>
				<category><![CDATA[logo and identity]]></category>
		<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://lendamico.com/newish/?p=43</guid>
		<description><![CDATA[Designed to resemble a classic beer bottle label, this logo required copious hours of painstaking (and tasty) research.]]></description>
			<content:encoded><![CDATA[<p><img src="http://lendamico.com/newish/wp-content/uploads/flrc_greatlicks.jpg" alt="French Lick Resort Casino Great Licks Craft Beer &amp; Wine Music Festival logo" title="French Lick Resort Casino Great Licks Craft Beer &amp; Wine Music Festival logo" width="710" height="533" class="alignnone size-full wp-image-41 shadow solo" /></p>
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		<title>A unique spa experience.</title>
		<link>http://lendamico.com/crimzen-logo</link>
		<comments>http://lendamico.com/crimzen-logo#comments</comments>
		<pubDate>Sat, 17 Mar 2007 12:00:31 +0000</pubDate>
		<dc:creator>admin@lendamico.com</dc:creator>
				<category><![CDATA[logo and identity]]></category>
		<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://lendamico.com/newish/?p=206</guid>
		<description><![CDATA[Trump's Crimzen spa aims to be a unique spa experience, from the warm colors of its decor to the distinctive treatments offered. 

The logo is simple and demonstrative, yet is one of the most satisfying ones I've done.]]></description>
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